Gubli A.S

Case study

MASZ Africa

The website for MASZ-Africa, which supplies mines across Ghana and West Africa with grinding media, activated carbon, steel pipes and equipment services.

Client
MASZ-Africa
Type
Company website
Role
Built at Inovalink
Year
2025–2026

Tools used

  • Next.js
  • React
  • TypeScript
  • Tailwind CSS
  • GSAP
  • Three.js
  • Express
  • Prisma
  • PostgreSQL
  • Gemini
  • Pinecone
  • Resend
Who we are, with a haul truck
Who we are, with a haul truck
Durability: built for mines
Durability: built for mines
Key achievements and milestones
Key achievements and milestones
Products and services
Products and services

Project overview

Mining companies buy from suppliers they trust. The site presents MASZ-Africa, its products and its track record, and a chat assistant answers product questions using the company's own information.

  • A page for each product and service
  • Movement that brings the story to life: figures that count up, a timeline of milestones, a map of where they work
  • A chat assistant that answers product questions any time
  • A contact form that sends every message to the team
  • The company's partners shown with pride

The challenge

Industrial companies often have old, brochure-style websites. MASZ needed to look as dependable and modern as its products, explain a technical range simply, and answer buyers outside office hours.

  • Make heavy industry feel modern without losing seriousness
  • Explain products clearly to engineers and buyers alike
  • Answer questions when the office is closed

Approach

Big, real photos of mines and equipment tell the story, and movement reveals it step by step rather than just decorating the page.

The chat assistant learns only from MASZ-Africa's own documents, so buyers get accurate answers about real products.

  • Accurate answers from the company's own material
  • Designed for phones, for people on site or on the move
On a phone
On a phone
Our partners
Our partners
Service page: grinding media
Service page: grinding media
Service page: metal and steel pipes
Service page: metal and steel pipes
Service page: gearbox servicing
Service page: gearbox servicing
Contact
Contact
Location map and call to action
Location map and call to action

What this shows

A live site at maszgh.com that presents MASZ-Africa as a modern, capable supplier, answers product questions on its own, and sends every enquiry to the team.

I can make a serious, technical business look modern and credible online, and give it tools that answer customers when the team is not there.

  • Movement that explains, not just decorates
  • A chat assistant that knows the client's products
  • Technical products made easy to understand